ROANOKE TIMES

                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: TUESDAY, April 24, 1990                   TAG: 9004240121
SECTION: NATIONAL/INTERNATIONAL                    PAGE: A10   EDITION: METRO 
SOURCE: Associated Press
DATELINE: PHILADELPHIA                                LENGTH: Short


POPEYE IRKS QUAKERS

Popeye the Sailor Man, who gave up spinach to tout Instant Quaker Oatmeal in ads, has offended religious Quakers with his brawling ways, a spokeswoman for the peace-loving religious group said Monday.

Furthermore, Olive Oyl is far too submissive, say members of the Religious Society of Friends, the religious organization best known as the Quakers, a longtime champion of women's rights.

Quaker Oats Co. - which has no connection with the religious group - last year began using Popeye in animated television commercials and includes Popeye comics in instant oatmeal packages.

"They had Popeye resolving dispute and conflict through violence. This is completely obnoxious and offensive," said Elizabeth Foley, spokeswoman for the Philadelphia Yearly Meeting, the largest Quaker group in the East.



 by CNB