Title page for ETD etd-06062008-151454


Type of Document Dissertation
Author DeMoranville, Carol W.
URN etd-06062008-151454
Title An investigation into price-quality tradeoffs :the effects of order of presentation and presentation of outlying alternatives
Degree PhD
Department Marketing
Advisory Committee
Advisor Name Title
Klein, Noreen M. Committee Chair
Brinberg, David L. Committee Member
Hauenstein, Neil M. A. Committee Member
Keith, Janet E. Committee Member
Smith, Ruth Ann Committee Member
Keywords
  • reference points
  • outliers
  • order
  • choice
  • sequential search
Date of Defense 1996-12-18
Availability restricted
Abstract
see document
Files
  Filename       Size       Approximate Download Time (Hours:Minutes:Seconds) 
 
 28.8 Modem   56K Modem   ISDN (64 Kb)   ISDN (128 Kb)   Higher-speed Access 
[VT] LD5655.V856_1996.D466.pdf 6.30 Mb 00:29:08 00:14:59 00:13:06 00:06:33 00:00:33
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