ROANOKE TIMES

                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: TUESDAY, May 15, 1990                   TAG: 9005150386
SECTION: NATIONAL/INTERNATIONAL                    PAGE: A2   EDITION: BEDFORD/FRANKLIN 
SOURCE: Associated Press
DATELINE: WASHINGTON                                LENGTH: Short


AWARDS TRASH PACKAGE WASTE

Environmental activists took aim Monday at producers of single-use, throwaway packages for such products as juice and laundry detergent and cameras.

Several private groups and Rep. Frank Pallone Jr., D-N.J., said they had designated "Wastemaker Awards" for Coca-Cola Corp. for packaging Minute Maid juice in non-recyclable boxes wrapped in plastic, Eastman Kodak for its single-use Fling camera and Colgate-Palmolive for Fab One Shot laundry detergent.

Pallone, Clean Water Action, Environmental Action Foundation and the U.S. Public Interest Group said the products were wasteful and cost more. They asked corporations to take the products off the market.

The groups' "awards" also cited Worthington Industries Inc. of Columbus, Ohio, for the Celebrate Birthday Balloon Kit with a disposable helium tank; Oscar Mayer Foods Corp. of Madison, Wis., for Lunchables single-use portions of lunch meat, cheese and crackers; and SOS Juniors steel wool soap pads, sold by Miles Inc. of Chicago.

"The Madison Avenue ad agencies have taught us to that when we see these products, we should think `convenience,' " Pallone said. "Our mission is to teach consumers that when they see these products, they should think `waste and destruction of the environment.' "



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