ROANOKE TIMES

                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: WEDNESDAY, January 26, 1994                   TAG: 9401260234
SECTION: SPORTS                    PAGE: B-2   EDITION: METRO 
SOURCE: Associated Press
DATELINE: NEW YORK                                LENGTH: Short


FOX TO SIGN BRADSHAW

Terry Bradshaw, the popular studio analyst for CBS on "The NFL Today," will join John Madden and Pat Summerall in leaving the network to do football telecasts for the Fox Network next season.

Bradshaw will be introduced Thursday by Fox, The New York Times reported in today's editions. He will sign a four-year contract expected to double his annual $650,000 salary at CBS.

Fox also is expected to announce the hiring of new executive producer Ed Goren, who has been a senior producer at CBS Sports, the Times said.

CBS, which recently lost the NFC portion of the NFL television contract to Fox, plans to continue "The NFL Today" next season, even without football. Greg Gumbel, Bradshaw's partner on the show, has a contract with CBS that runs through September.

On Monday, Madden signed a four-year contract with Fox for a reported $32 million. Summerall, who is also said to have signed for four years, is to be introduced as well Thursday by Fox.



 by CNB