
                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: FRIDAY, November 18, 1994                   TAG: 9411210003
SECTION: SPORTS                    PAGE: B-8   EDITION: METRO 
SOURCE: FROM ASSOCIATED PRESS REPORTS
DATELINE:                                 LENGTH: Short

IT'S MILLER TIME FOR NFL'S PANTHERS

Miller Brewing Co. has signed a 10-year deal with the Carolina Panthers in what is being called the richest team sponsorship in NFL history.

Financial terms of the deal weren't disclosed, but a person familiar with it told The Charlotte Observer the value of the 10-year deal was about $30 million.

Keywords:
FOOTBALL

Memo: NOTE: Please see microfilm for text.

by CNB