ROANOKE TIMES

                         Roanoke Times
                 Copyright (c) 1995, Landmark Communications, Inc.

DATE: THURSDAY, May 4, 1995                   TAG: 9505040127
SECTION: BUSINESS                    PAGE: B-7   EDITION: METRO 
SOURCE: 
DATELINE: WASHINGTON                                LENGTH: Short


FTC TO RELAX RULES ON TELEMARKETING

The Federal Trade Commission will amend its proposal for banning deceptive telemarketing practices after potential problems were raised in hundreds of public comments it received about the measure.

The commission's staff said Wednesday it realized that in trying to protect the buying public from deception, some of the suggestions in the proposal announced in February could harm legitimate telemarketers.

``Our analysis of the comments leads us to conclude that the proposed rule needs some revision,'' Elaine Harrington, associate director of the Division of Marketing Practices, said at a public FTC meeting Wednesday.

- Associated Press



 by CNB