ROANOKE TIMES
Copyright (c) 1996, Roanoke Times
DATE: Saturday, September 21, 1996 TAG: 9609230096
SECTION: BUSINESS PAGE: A4 EDITION: METRO
ITT Night Vision of Roanoke County, the major supplier of night-vision products to the U.S. military, said Friday it has chosen The Packett Group, a Roanoke advertising and public relations agency, to develop a national advertising campaign for the company's new civilian consumer product, Night Quest.
Packett has created a slogan - "The difference between night and day" - and a series of print ads for Night Quest, a device that resembles binoculars but is intended to help sportsmen rather than soldiers see in the dark. The ads, targeted at hunters and fishermen, are running in national magazines including Field & Stream, Outdoor Life and Bassmaster.
ITT Night Vision is a unit of ITT Defense & Electronics of McLean. The company formerly worked with Bear Advertising of Westlake Village, Calif. - Staff report
Construction set for subdivision
Olsa Corp. said it has begun construction of the first house in Emerson Pond Estates, a 17-lot subdivision located at the end of High Street in Salem.
The Salem company's principals are Jerry Holm and Custom Home Designs Inc. Holm is building the first house, but expects future buyers will purchase lots and have homes built by Custom Home Designs or other builders.
The subdivision will have a private pond for use by residents, along with sidewalks, old-fashioned street lamps and park benches.
The subdivision's deed restrictions mean houses must contain 2,400 square feet of living space and plans must be approved by the developer. Lot prices start at $42,000, and homes are expected to cost in the range of at least $260,000. - Staff report
Bankruptcies
Five bankruptcies with business affiliations have been filed in the U.S. Bankruptcy Court for Western Virginia in Roanoke. Two of them are personal bankruptcies that the court listed as businesses because they have commercial connections and could be of interest to business creditors and customers.
* Edwin D. Edsall and Jodylee S. Edsall of Roanoke filed for liquidation with assets of $198,491 and liabilities of $247,131. Edwin Edsall is an National Collegiate Athletic Association referee and a public relations representative for a NASCAR race team.
* Jeffrey A. McDaniel Sr. and Katina D. McDaniel of Troutville filed for a wage-earner plan for repayment of debts with assets of $168,021 and liabilities of $186,128. Jeffrey McDaniel is a construction subcontractor.
* Jack H. Winters and Lisa A. Winters of Salem filed for liquidation with assets of $45,268 and liabilities of $96,247. Jack Winters trades as Turf Control, a landscaping and yard maintenance service.
* Richard B. Haas and Kathleen Mary Haas of Blacksburg filed for liquidation with assets of $52,492 and liabilities of $95,087. Kathleen Haas is self-employed as a news monitor for insurance adjusters.
* Freddy Edward Justus and Connie Jean Justus of Grundy filed for a wage-earner plan for repayment of debts with assets of $81,900 and liabilities of $140,260. Freddy Justus traded as Outback Casuals.
LENGTH: Medium: 63 linesby CNB