THE VIRGINIAN-PILOT
Copyright (c) 1996, Landmark Communications, Inc.
DATE: Saturday, February 17, 1996 TAG: 9602170316
SECTION: BUSINESS PAGE: D1 EDITION: FINAL
SOURCE: BY MARSHA GILBERT, STAFF WRITER
LENGTH: Medium: 51 lines
He does what he likes, likes what he does and would do his job for nothing.
That's what David J. Crocker, president and CEO of Crocker Associates says about his work of 12 years as an international lecturer.
Crocker, 53, a Newport News native, is a motivational speaker who will appear at the second annual Black Business Expo this weekend at Norfolk's Waterside.
Today from 10 a.m. to 9 p.m. and Sunday from noon until 6 p.m., more than 50 African American-owned companies will display and sell their products and services.
From 3 to 5 p.m. today, Crocker leads a workshop entitled ``So You Think You Want to Go into Business for Yourself?'' In it he will ask 10 questions of people deciding whether they should go into business, or people deciding if they should stay in business.
``I'm a business person that understands people,'' said Crocker, a former defensive back for Norfolk State University. ``I travel all over speaking on managing the human aspect of organizational change.''
Crocker uses his 22 years experience in engineering, manufacturing, marketing, human resources and data processing at IBM to help companies predict what will happen to their company when major changes such as downsizing or mergers occur.
Today the expo will also offer a workshop on New Technologies and the Internet at noon and ``Public Relations, What It Is and How It Works for You,'' by Wanda Crowdy, of the City of Norfolk Public Library, at 1 p.m.
Sunday, there will be a second workshop on New Technologies and the Internet at noon; ``How to Publish and Market Your Book,'' by Curtis Alexander, at 1 p.m.; ``How to Utilize the Media,'' by Charles Pugh, of WAVY 10, at 3 p.m.; and ``The Importance of African Americans on the Super Highway,'' by Jimmy J. Davies, president and founder of MacMasters Computer Services, at 4 p.m.
About 15,000 people are expected to shop, learn and be entertained at the expo.
``The Waterside's Black Business Expo is economically designed for the local small- to medium-size businesses in Hampton Roads,'' said Frances Harris, the event coordinator. ``It's the Waterside's way of celebrating the spirit of the community during Black History Month. It's the African-American community's way of showcasing their everyday accomplishments.'' by CNB