The Virginian-Pilot
                             THE VIRGINIAN-PILOT 
              Copyright (c) 1996, Landmark Communications, Inc.

DATE: Thursday, March 28, 1996               TAG: 9603280004
SECTION: FRONT                    PAGE: A18  EDITION: FINAL 
TYPE: Letter 
                                             LENGTH: Short :   21 lines

NO MYSTERY

The high rating for WTKR-TV is no mystery. The $10,000 cash giveaway was offered after meteorologist Duane Harding left.

It is obvious that this offer attracted a lot of new viewers. The chance to win big money without cost is very tempting. You have to pay your dollar for the lottery.

MRS. B. E. WILLIS

Norfolk, March 23, 1996 by CNB