THE VIRGINIAN-PILOT  
              Copyright (c) 1996, Landmark Communications, Inc.

DATE: Tuesday, July 2, 1996                 TAG: 9607020401
SECTION: FRONT                   PAGE: A1   EDITION: FINAL  
                                            LENGTH:   34 lines

CORRECTION/CLARIFICATION: ***************************************************************** A 1-ounce serving of Frito-Lay's ``Max'' chips has 75 calories and no fat, compared to 150 calories and 10 grams of fat in an ounce of Frito-Lay's original chips. Some of the numbers were incorrect in a story and pullout fact box Tuesday about snacks containing fat-free Olestra. Correction published Wednesday, July 3, 1996. ***************************************************************** NONE OF THESE CHIPS IN HAMPTON ROADS

Don't expect to see Frito-Lay's fat-free chips at your local grocery store any time soon. Hampton Roads is not among the test markets for the olestra products. Procter & Gamble, makers of olestra, said potato chips containing the fat replacer won't be available locally for up to two years.

Olestra-containing ``Max'' chips were introduced by Frito-Lay in test markets in Wisconsin, Colorado and Iowa in April. A 6-ounce serving of the chips contains 70 calories and no fat, compared with 150 calories and 10 grams of fat in a typical 6-ounce serving, said Scott Stewart, a P&G spokesman.

Olestra is approved for use in salty, savory snacks. It is not yet used in any other foods, Stewart said. But P&G plans to introduce an Olestra-made Pringle's chip in test markets by the end of the year. Those markets, too, probably will be out West, Stewart said. MEMO: SOURCE: Staff report by CNB