The Virginian-Pilot
THE LEDGER-STAR
SERVING SOUTHEASTERN VIRGINIA AND NORTHEASTERN NORTH CAROLINA
: Sunday, August 11, 1996
BUILDING AN INSURANCE JUGGERNAUT GE CAPITAL'S PURCHASE OF RICHMOND-BASED FIRST COLONY CONTINUES ITS AGGRESSIVE PUSH INTO LIFE INSURANCE. THE COMPANY'S SHOPPING SPREE COMES AT A TIME WHEN COMPETITIVE AND COST PRESSURES HAVE COMBINED WITH SLUGGISH DEMAND TO PRODUCE UPHEAVAL IN THE INDUSTRY.
IS THE WEB LOSING ITS ``COOL''?
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